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t]ruruERsITI TgTNOLOGI

Mene

NAME OF COMPANY : YOUTH KITCHEN

TYPE OF BUSINESS : FOOD AND BEVERAGE PREPARED BY l.AARON JAMES ANASTASIA

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2.NIK KHAIRUNNISA BINTI ZA'ABA (2015294026)

3.NUR SYAFIQAH RIPIN 120145448251

4.SURIA SHAFIDA BINTI ZAILANI (2015432536)

FACULTY & PROGRAMME : BUSINESS MANAGEMENT

SEMESTER 5

PREPARED FOR MADAM NOOR EMMA BINTI SHAMSUDDIN

III'IIIIIIIIIITIIIIIIIIIIIT

FUNDAMENTALS OF ENTREPRENEURSHIP

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BUSINESS PLAN

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TABLE OF CONTENTS

NO. CONTENTS PAGES

1. Executive Summary and Introduction 1

2. Administrative Plan 8

3. Marketing Plan 16

4. Operation Plan 31

5. Financial Plan 49

6. Conclusion 68

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[YOUTH KITCHEN]

EXECUTIVE SUMMARY

Business Plan is entrepreneurship values among students in an effort to develop owledgeable entrepreneurship and complete with technological skills through preliminary

· ademic and practical programs. It is also encouraging students to experience their own '""xperiences in Norking with a company.

Youth Kitchen is a premises that mainly sell chicken rice located at UiTM Mukah . e idea to build up this kind premises which is specialized chicken rice premises because

· is hard to find one at UiTM Mukah since most of the premises in Takan Berambeh sells

ainly in various type of dishes only. This made us open a premises that sells specialized :::flicken rice due to several request from the students. Therefore, this will be a good

:pportunity for UJ1S illm !he «lliifflfememtt illham � p.i!1ei!!Tises am is-� are ffllre mt, �isms at sold chicken rice in this UiTM Mukah.

Youth Chicken primary product is traditional chicken rice . Other than that, our ::-- emises also sell other chicken rice with different type of sauce like the original sauce, sabi, kimchi, cheese and sweet sour. The aim for our Youth Kitchen is to provide high - ality of food and services to the customers. Then we also aim to provide affordable prices, :v fortable and friendly environment in UiTM Mukah. Once our Youth Kitchen have

� ieved the goals, we expect that we want to expand our scope and build new premises - kiosk Youth Chicken outside of UiTM Mukah.

Youth Kitchen company is managed by the general manager who is also the :, ministration manager, marketing manager, operation manager and financial manager.

ere are six employees altogether whereby two of the are the general wokers and the - ers are regular employees. We are provide and offering a freshly prepared chicken rice _ all times during our business operation. Youth Kitchen sells directly to the customers. Our

·= get market are the students, lecturer and staff in UiTM Mukah. We have get all of the _ plier from the town of Mukah especially areas Market Mukah.

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1.0 INTRODUCTION

1.1 INTRODUCTION TO THE BUSINESS

i. Name of the business : Youth Kitchen ii. Nature of business : Partnership

iii. Industry profile : Food & Beveraqe lndustf\/

: Takan Berambeh, UiTM Campus iv. Business Location Mukah, Sarawak

V. Date of commencement : 6 October 2017

vi. Factors in selecting the proposed business:

a) Provide high quality of food and services to the customers.

b) Provide affordable prices, comfortable and friendly environment.

,vii. Future prospects of the business:

a) To be the leading who are selling chicken rice in UiTM Campus Mukah.

b) To expand branches of Youth Kitchen outside of UiTM Mukah

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:

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1' .2 PURPOSE OF BUSINESS PLAN

[YOUTH KITCHEN]

i. To allow the entrepreneur to view and evaluate the proposed business venture in an objective, critical and practical manner

ii. T:> analyze and evaluate the viability of a proposed venture iii. As a guideline for managing the business

iv. To allocate business resources effectively

. 3 BUSINESS BACKGROUND

i.

ii.

iii.

iv.

v.

vi.

vii.

viii.

ix.

x.

xi.

xii.

xiii.

xiv.

Name of the business : Youth Kitchen

Business address : UiTM Mukah, Cawangan Sarawak Correspondence address : UiTM Mukah, Cawangan Sarawak

Website address : www.vouthkitchen.com.mv E-mail address : vouthkitchenln)nmail.com Telephone number : 082-255273

Fax number : 082-253737 Form of business : Partnership

Main activity : Food & Baveraqe Date of commencement : 13 October 2017

Date of registration : 6 October 2017 Registration Number : In Progress

Name of Bank : Public Bank

Bank account number : 13100-41-00439082-1

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